The story of Adidas is a well-known affair. The company was originally only for the production of sports footwear and under the name Gebruder Dassler Schuhfabrik was founded in 1924 by brothers Adolf and Rudolf Dassler. Not long after its opening, it managed to gain a large share not only in the domestic but also in the foreign market. In the revolutionary year of 1948, brothers broke into a division, which resulted in the complete separation of both men and also the division of the company. Rudolf once again set up a company producing sports shoes and named it according to the first two letters of his name and surname, Ruda. Later, however, he renamed the company to Puma. His brother Adolf advanced similarly and founded the company Adidas (Adi is the abbreviation of the name Adolf, Das then the first letters of the surname Dassler). The symbol of the company is three iconic black strips and a trefoil logo reminiscent of a three-lane three-lane. At present, Adidas has a special division for basketball, tennis, jogging, snowboarding and among others, also focused on skateboarding.